Our Accomplishments

3 Secrets: Automate your F&B Processes to Increase Profits

July 24, 2017

In its continual efforts to expand regionally, Express Melody organized its first marketing seminar with Vietnam partner Vigo Online on 28th June 2017 to advocate audio branding and its role in helping businesses reap good returns on investment through a music system that gives centralized control and an aligned branding message.

Category: Our Accomplishments

[The Business Times Feature] Helping Firms in Branding Through Music

January 6, 2016

EIM built a 30,000-strong database of musicians based in United States, Europe, Singapore, Indonesia, Philippines and Malaysia by 2011. It set the platform to target businesses, helping firms in branding through music, such as corporate theme songs, TV commercial jingle or streaming background environmental music through a patented solution.

Category: Our Accomplishments

[Ascendas Feature] Banking on an Idea

January 4, 2016

Jerry Chen believes in the vision that businesses will support original content and respect copyrights, and musicians will gain the rightful recognition. When the management behind these commercial organisations are increasingly willing to pay for music, audio branding for businesses can and will bring about new developments in customer behaviour.

Category: Our Accomplishments

[Singapore Polytechnic Feature] Music Expressions

January 2, 2016

Express in Music helps to market brands through music and song. The jingle must not be average; impression must be made for branding to be effective.

“I hope to elevate the music scene in Asia by giving opportunities to Asian musicians, in particular, to gain recognition,” Jerry Chen added in a comment on artiste management.

Category: Our Accomplishments

[Pioneer Magazine Feature] From SAF Buddies to Business Partners

January 1, 2016

Express In Music is the pioneering company in Southeast Asia providing song personalization services through crowdsourcing. It caters to wide-ranging requests, including songs for theme songs corporate branding and product launches.

Category: Our Accomplishments

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